Writing with AI: A Product Leader's Guide

How to use AI as a drafting partner while maintaining clarity, reducing revision cycles, and producing professional communication.

You Own What You Write

When you use AI to help write something, you own the output. The document represents you. You're responsible for the message, the accuracy, and the clarity.

AI is a tool that amplifies your input, whether good or bad. If you provide clear context and details, you get better output. If your input is vague, the output will be too.

The Reality of Writing with AI

Here's what's true:

So why use AI at all? Because you can reduce revision cycles dramatically by being strategic upfront.

The Challenge: AI Embellishes

AI has a distinct calling card: it embellishes.

What should be clear and direct often becomes loaded with:

Reader Fatigue Is Real

No one likes reader fatigue. But it's particularly problematic when you're communicating requirements, specifications, decisions, or any information where clarity is critical.

The Solution: Instruct Strunk Style Upfront

Don't just edit after. Instruct clearly from the start.

Instead of letting AI embellish and then spending time stripping it back, tell AI to write in Strunk style from the beginning. This reduces your revision cycles significantly.

Prompt Template

Write [type of document] using Strunk & White principles:
- Remove unnecessary words and redundant phrases
- Use active voice over passive voice
- Replace weak qualifiers with direct statements
- Keep only what serves clarity and precision
- Be direct and concise

Context: [Your detailed context, requirements, decisions, etc.]

[Any additional specific instructions]

Alternative: Clean Up After Drafting

If you've already drafted content with AI and need to clean it up:

Apply Strunk & White's writing principles to this document:
- Remove unnecessary words and redundant phrases
- Use active voice over passive voice
- Replace weak qualifiers with direct statements
- Keep only what serves clarity and precision
- Maintain all technical details and context

[Paste your AI-generated content here]

When This Matters Most

Apply this editing step to any document where:

Examples

Example 1: System Requirements

AI-Generated (Before):

"The system should ideally be designed in such a way that it can efficiently handle a significant number of concurrent users while maintaining optimal performance levels."

After Strunk Edit:

"The system must handle 10,000 concurrent users without performance degradation."
Example 2: Team Processes

AI-Generated (Before):

"It would be highly beneficial for the team to implement a comprehensive approach to documenting the various decisions that are made throughout the project lifecycle."

After Strunk Edit:

"Document all project decisions as they're made."

Key Takeaways

Bottom Line

AI is a drafting partner, not a ghostwriter. You're responsible for the message. You're the editor who ensures clarity and accuracy.

Use AI to accelerate your thinking and drafting. Use Strunk principles to ensure your message lands clearly.

Drew Burchfield

Product leader. Founder turned product executive with 15 years building fan engagement technology that serves millions of users across professional sports, entertainment brands, and large-scale live events.